Serbian Macintosh User Group

Peachpit User Group Partner Program News: June 2010

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Dear International User Group leaders,

In the midst of the excitement of the World Cup, we've been scoring our own goals with our recent releases…they're beauties!

We have several CS5 Classroom in a Book gems for you to check out, and don't miss InterACT with Web Standards: A Holistic Approach to Web Design, a wonderful team effort here!

We also have Lightroom 3 news, a Photo Club invitation, and tons of free articles and podcasts to keep you occupied during halftime.

Jackie Hill
usergroups@peachpit.com
800.283.9444 x129

Special Announcements

ADOBE LIGHTROOM 3 ANNOUNCED
Earlier this month, Adobe announced Adobe Photoshop Lightroom 3, its powerful software that helps professional and enthusiast photographers alike to edit, manage, and showcase their photographs, all in one application.

We're excited to share with you the wonderful titles we have coming—if you’re an absolute newbie we have books that will help you learn the fundamentals, if you’re a seasoned pro we have you covered too!

Visit our Adobe Photoshop Lightroom 3 Resource Center where you will find books by well known authors Martin Evening, Scott Kelby, and David duChemin, as well as free video tutorials from our new Learn Adobe Photoshop Lightroom 3 by Video.

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PEACHPIT PHOTO CLUB PRESENTS
Renowned wedding photographer David Ziser
Tuesday, July 20 • 5pm PST / 8PM EST

David is also the author of Captured by the Light: The Essential Guide to Creating Extraordinary Wedding Photography, and in his webcast will present ‘Making Your Lighting Exciting’. In his typical rapid-fire approach, he will discuss and illustrate some of the fastest and easiest ways to make your lighting exciting with both your on-camera and off-camera flash. David's down-to-earth and easy manner of teaching will have you shooting some very cool images in no time at all.

To keep the creative juices flowing, Photo Club members will receive a fun assignment at the end of the session. Once completed, Photo Club members can upload their assignment to the Peachpit Photo Club Flickr Group, where your friends at Peachpit, along with David's help, will help critique your work. And of course, there will be a chance for prizes!

    Sign up for the webcast today!
    http://www.peachpit.com/photoclub

ON PEACHPIT.COM

New articles:

Check out what's available now on Peachpit TV:

  • Photoshop with Matt—Vignetting in Camera Raw CS5. Vignetting has become one of the most-used finishing effects in Camera Raw as a nice way to draw viewers into the center of a photo. The earlier vignetting option left a bit of a dull look on photos, but the new CS5 Styles list give much better results.
  • Depth of Field with Matt Brandon (The Digital Trekker)—Interview with Marco Ryan. Matt talks with photographer and businessman Marco Ryan who lives in Cairo, Egypt. Marco discusses how the Web is an intrinsic part of business, and how photographers can use it to create value and personal brand.

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FRIDAY FREEBIES
We're doing weekly #FridayFreebies giveaways on Twitter. To participate, just follow @Peachpit & look for the weekly #FridayFreebies blog post at peachpit.com/blogs. We'll be giving away some great prizes—from books and videos to T-shirts and pieces of memorabilia. You can also partake in more fun over at the Peachpit Facebook fan page, at facebook.com/peachpitpress.

New Releases

Design

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Adobe Illustrator CS5 Classroom in a Book
By Adobe Creative Team
COUPON CODE: PAVIPXA

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Talent Is Not Enough: Business Secrets For Designers, Second Edition
By Shel Perkins
COUPON CODE: FFASIWH

Digital Imaging

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Adobe Photoshop CS5 Classroom in a Book
By Adobe Creative Team
COUPON CODE: CCBJPXA

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The Photoshop CS5 Pocket Guide
By Brie Gyncild
COUPON CODE: FGOZGAA


Digital Photography

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Apple Pro Training Series: Aperture 3
By Dion Scoppettuolo
COUPON CODE: AJCEGDB

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Nikon D3000: From Snapshots to Great Shots
By Jeff Revell
COUPON CODE: BCVHAZG


Mobile Devices

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The Nexus One Pocket Guide
By Jason D. O'Grady
COUPON CODE: WZXJWWA


Web Design & Development / Programming

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Adobe ColdFusion 9 Web Application Construction Kit, Volume 1: Getting Started
By Ben Forta
COUPON CODE: LCTXZAA

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Adobe Flash Catalyst CS5 Classroom in a Book
By Adobe Creative Team
COUPON CODE: HLBVXFA

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Adobe Flash Professional CS5 Classroom in a Book
By Adobe Creative Team
COUPON CODE: TUJDKFH

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Adobe Flex 4: Training from the Source, Volume 1
By Michael Labriola, Jeff Tapper and Matthew Boles
COUPON CODE: FLUEGDB

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InterACT with Web Standards: A Holistic Approach to Web Design
By Erin Anderson, Virginia DeBolt, Derek Featherstone, Lars Gunther, Denise Jacobs, Leslie Jensen-Inman, Chris Mills, Christopher Schmitt, Glenda Sims, and Aarron Walter
COUPON CODE: DKKHTZG



Monthly Book Selection

Please visit www.peachpit.com/safarienabled for your 45-day free instant online access.

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If you experience any problems or would like to offer feedback,
please email usergroups@peachpit.com.

How to Access Your Books

Step 1: Put in the coupon code (one is included with every book title above).

Step 2: Click on Confirm Coupon.

Step 3: Click Sign In To Safari Now—or if you are a new user, Click Register a New Account. You'll need to put in your email address and choose a password. Don't forget to read the terms and check the ‘Yes, I have read and agree to the Safari Terms of Service*’ box.

Step 4: Click the Continue button.

Step 5: On the Coupon Confirmation screen, you are asked ‘Where would you like to go?’ Choose MySafari—this will take you to your Bookshelf where you will find your book.



For Groups New to Our User Group Program

USER GROUP COUPON CODE

We provide your group members with a 35% discount off the list price of any of our books. At checkout, right before entering their credit card information, they must enter the user group coupon code UE-23AA-PEUF (case-sensitive). This coupon code is an exclusive offer that may not be used in conjunction with any other coupon codes.

PEARSON AFFILIATE PROGRAM

Your user group is a valued member of our Pearson community, and we would like to extend an invitation to you to join and earn money for your group. Learn more and join at www.peachpit.com/affiliates.

BULK ORDERS

We have transitioned Peachpit's User Group bulk sales management to our Corporate Sales department. All bulk order requests should be directed to our Corporate Sales professionals. Groups will not be restricted to ordering a certain number of titles, but rate is set on a sliding scale based on quantity ordered.

Please e-mail any inquiries to corpsales@pearsoned.com and include your group name, city, and state. A representative for your region of the country will contact you to set up your account, obtain your order, and answer questions on discounts.

BOOKS FOR REVIEW

Requests for books to review should be sent to usergroups@peachpit.com and come from the group leader only.

We will email you the access code, giving you 45 days of free instant online access.

Members have 90 days to complete a review, post it on the group's Web site or in your UG newsletter (if applicable), and send it to usergroups@peachpit.com.

We also ask that reviewers try to post their reviews to Web sites such as Amazon, Barnes & Noble, or Borders. We value the fact that you can share your opinions in other public forums!


© 2009 Pearson Education, Peachpit Press. All rights reserved.
1249 Eighth Street, Berkeley, CA 94710



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